Wednesday, November 12, 2008

Getting Reconized Without Even Trying!!

Lately I have been doing a lot of work at an automotive social network helping build the content base.  The task is never ending.  It is fun to watch a site grow in ways that you would not expect.  One thing I did not realize due to my affiliation there people recognize me as an authority on automotive SEO.

It surely is not based on the seo of the site that I work for it is based off the content that I have published regarding SEO principals and calling out smoke and mirrors from vendors in the niche.  Most in the car business just do not get it at all including the ones that claim they do.

Today I got an unexpected request from someone I have never met due to our connection at www.plaxo.com.  It actually floored me to say the least.  I guess that is a benefit of trying to maintain a strong social presense.

One thing that really gets me though is the true lack of understanding of how the longtail can really benefit car dealers and how owning terms like Cincinnati used car dealer or New Jersey car lots can provide more value to the dealer in the quality of traffic they recieve than owning terms such as special finace.

Hopefully the industry will have an awakening and I will be a part of it.